Fall 2026 IAA Courses

Two Courses Offered:

October 15, 2026 | Course #481 | Leadership Requirements for Moving from Good to Great

October 16, 2026 | Course #3807 | Leadership and Learning: Implementing a Change Process

Breakfast, lunch, and snacks will be provided.

Register today!

Register today!

Location:

Chicago, TBA

 

October 15, 2026 | 8 am - 3 pm | IAA Course #481- Leadership Requirements for Moving from Good to Great

 

Presenter: Eileen Murphy

 

Course Description: Some schools and school districts are good; some are great. What is the difference, and what does it take to move an institution from good to great? This course focuses on the leadership and behavioral characteristics that enable leaders to identify and accomplish their goals of moving from good to great. This session will focus on using writing instruction to improve reading outcomes and create belonging, coherence, and consistency across teams.

Required Reading Materials:

▪️Book: Good To Great by Jim Collins (2001)

▪️Book: Good To Great and the Social Sectors by Jim Collins (2005)

 

October 16, 2026 | TIME 8 am - 3 pm | IAA Course #3807 - Leadership and Learning: Implementing a Change Process

 

Presenter: Eileen Murphy

 

Course Description: Change is a common entity within a K-12 school environment, and successful implementation of change can be instrumental in improving student learning and teacher instructional practices. The academy will give administrators the tools they need to lead their districts through a change process. Whether that is updating standards, adopting new grading practices, or improving instructional philosophies. They will learn how to identify which change theory will best suit their building or district’s needs as they continue to lead and grow. Administrators will receive specific tools to support adult learning implementation and build capacity, along with ways to assess the implementation plan. This session will focus on implementing Science of Reading and Science of Writing strategies that will accelerate outcomes across subjects.

Required Reading Materials:

▪️Website: eLearning Industry: The Adult Learning Theory & eLearning connections
▪️Website: Michael Fullan: Motion Leadership (Free Resource Section)
▪️Book: Protocols for Professional Learning by Lois Eaton Brown (2009) (pages 60-61, 74-76, 82-86
▪️Book: Restructuring for Caring and Effective Education: Piecing the Puzzle Together (2nd Ed.) by Richard A. Villa and Jacqueline S. Thousand (1999) (pages 93-128)
▪️Article: “What We Have Learned About Teacher Education to Improve Literacy Achievement in Urban Schools” (pages 159-184)

 


 

Instructor

 

Eileen headshot

 

Eileen Murphy

Founder and CEO at ThinkCERCA

 

Eileen Murphy is the founder and CEO of ThinkCERCA, a tool designed to support systems-level literacy growth. Eileen spent 20 years as a classroom teacher, English department chair, and Director of Curriculum and Instruction for 115 schools before founding ThinkCERCA. She is also an NCTE author and a Pahara Aspen Fellow.